管理合伙人,VTEX
I started my career at Mc Donald’s, where I have learned valuable skills that serve me in all areas of life.
As I got back from my graduation course in Canada, I worked at TV1, Real Media, Midia Digital (currently, Agencia Casa), DM9DDB, and Wunderman. After that, I started my own agencies: the underdogs and the Extraball. The underDOGS was later bought by Infracommerce.
Today, I am Vtex Managing Partner, and one of the co-responsible for the global growth responsible for the Europe region.
Besides, I travel all around Brazil and all over the world lecturing in several key events, like E-commerce Brasil, IMasters, Digitalks, etc.
I am graduated in Business from Saint Mary’s University of Canada and post graduated in Competitive Intelligence from PUC. Moreover, I was considered one of the best specialists in Search Engine Marketing and the best one in ROI and Retail accounts in Brazil. I was ranked as one of the most dynamic and innovative media executive in the use of convergent media by M&M.
My 2014 target at Vtex is developing the European market.
The underDOGS was a media premium agency, entirely focused on performance.
Major Clients: Centauro, Carrefour, Ri-Happy, Daslu, Espaço Fashion, Positivo, PetLOVE, Clube dos Descontos, Mash, MCD, Lost, OGGIO, among others.
At Wunderman, I held the Media Vice-President position, accounting for and planning all clients’ media purchases, such as: Dell, Vivo, Nokia, Diageo, Danone, Land Rover, Xerox, among others.
At DM9DDB, I held the Media Director position, accounting for PontoFrio, Extra, Casas Bahia, Itaú, C&A, Guaraná, Brastemp, Consul, Intel, Tok&Stok, Honda Motos, among others.
At MidiaDigital (currently, Agência Casa) I worked as a Media Director, accounting for Buscapé, Bondfaro, Tecnisa, Porto Seguro, HSBC, Magazine Luiza, Sacks, ZAP, Icarros Estadão, among others.